Contact: Billy Carmen, CEO
1-888-346-3826
http://www.wizarddetectors.com
FOR IMMEDIATE RELEASE
Jube 27, 2002

NATION'S LARGEST SALES REP FORCE, AND GROWING

By creative use of the internet, consumers get free products for "Repping" products to retailers and a new small company lands thousands of new accounts.

Van Nuys, California - Wizard Industries' "BEaREP" representation and sales program has allowed the small company to penetrate markets in one year that would have otherwise taken hundreds of thousands of dollars and years to break into.

With a unique, grass roots approach to marketing and an innovative web site, consumers who visit BEaREP.com learn about great new products and inventions that have not yet found major distribution channels. With printed information from the web site, they make referrals to local retail stores in their area. When the retail store places their first order, the consumer is rewarded with a free sample of the product or products they referred.

"It is very simple. Everyone wins." says Billy Carmen, CEO of Wizard Industries, and the chief architect of the BEaREP program. "We potentially have the largest sales rep force in the nation" he continued. "Any consumer can essentially be a sales rep for us and the other manufacturers enrolled in the BEaREP program."

BEaREP.com helped Wizard Industries place products in stores all over the U.S.A. "We're now in thousands of retail stores nationwide, including some of the larger chains such as ACE, Sears and Hammacher Schlemmer," says Carmen.

"What makes the system so effective," he continues, "is that consumers recommend the products they like, and would want to own themselves. That is a good barometer of sales potential for an item. These enthusiasts also know the location of retailers in their area who might carry such products."

The approach is especially effective for niche-market products like the Wizard Woodworking Metal Detectors and Wizard's Hold-In-One golf products. Developing a database of potential retailers and cold-calling is not nearly as effective as a local consumer walking in and telling a retailer about a product they like.

"A consumer's recommendation of a product carries a lot more weight than that of a sales pitch," Carmen notes. Savvy retailers listen to their customers, especially when they want the store to carry an item because they and others like them want to buy it. Carmen owned and ran a retail specialty store before launching Wizard nearly two years ago, and was always on the lookout for new products.

Any manufacturer or inventor can list products on the site, and over 30 have already done so. Consumers can purchase items directly from the manufacturers through the site, or download the materials to recommend them to their local retailers. The system keeps track of retail stores referred by a customer, and routes the free products earned by the consumer.

Visit BEaREP.com for more information, or to BE a REP!

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To order or find a retailer, contact Wizard Industries, Inc. at 888-346-3826 or visit the Secure Quick website at www.secure-quick.com for additional information.